European Senior Digital Data Analytics Manager

European Senior Digital Data Analytics Manager
Location: Remote
Initial Duration: 6 Months
Rate £Competitive rate
Overview of Role
As the European Senior Digital Data Analytics Manager you will be supporting the transformational journey to a data driven marketing model to align with consumer changes in the marketplace. You will manage European consumer data analytics and measurement understand real-time performance and act at pace on digital campaign. You will have a lead role for the EU Digital performance Data analytic team and will be in charge of delivering operational data and insights.
Key Accountabilities:
- Recommend and implement EU end-to-end consumer data analytic strategy in a brand agnostic way
- Develop and ensure measurement and reporting frameworks across EU, ensure execution and share common learnings
- Ensure operational and management reporting is correct and accurate on an on-going basis, by working with third party data engineering and architecture agency to implement requirements
- Work with third party data agency (and/or our analytics dashboard) to ensure reporting dashboards are kept up to date and there is one source of the truth for key reporting metrics
- Own the Data Dictionary and Data Lake to continually evolve this as our product catalogue evolves
- Define and implement (or work with the agency to implement) solutions to visualise and present operational and management reporting in a way that the relevant functions can make informed decisions
About you
- Strong knowledge in Tech Skills, working in Marketing Analytics, specifically hands on experience with Google Analytics, Data Studio and Google Tag Manager. Having already worked with SAP, Salesforce, other DSP/DMPs, Full Google stack knowledge, etc.
- You are comfortable with challenging business decisions based on insights gathered through analysis
- Strong business acumen with an ability to operate in an entrepreneurial environment
- Extremely comfortable being given a business problem to solve (from one of the functions mentioned above) and analysing various data sets to come up with a recommendation
Candidates will ideally show evidence of the above in their CV in order to be considered.
Please be advised if you haven't heard from us within 48 hours then unfortunately your application has not been successful on this occasion, we may however keep your details on file for any suitable future vacancies and contact you accordingly.
Pontoon is an employment consultancy and operates as an equal opportunities employer.
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♦ The business of the Adecco Group UK & Ireland is transacted via a number of differently branded trading entities, as follows: Adecco UK Limited, Adia Technology Limited, Modis International Limited, Badenoch and Clark Limited, Ajilon (UK) Limited, Office Angels Limited, Penna plc, Pontoon Europe Limited, Roevin Management Services Limited, Spring Technology Staffing Services Limited.